Prepare For Book Launch Pt. 4: Promo Video and Presentations

20 04 2023
black camera recorder
No mysterious phantoms appeared on my video. Darn it.
Photo by Donald Tong on Pexels.com

I’ll be interviewed by Sally Weiner Grotta about the re-launch of “The Flesh Sutra”. How do you an interview?

First, my publisher provides a list of standard, sensible talking points: Availability and current price; Brief quotes from blurbs; the sequel coming out at StokerCon; current pricing deals, and other salient sales points.

Then, I work up my notes. What do I like about my book? Do I have an elevator pitch, where I summarize the book in a pithy sentence? Quick summaries of characters, locations, tone. What existing book is this like? “Fans of (another author) will like this book.”

Last, topics: if this were a podcaster, I would provide my bio and a list of subjects I’m glib about. Since I’ve known Sally for years and we’re focusing on just the book, that won’t be necessary. Hopefully at Horror On Main or StokerCon, I’ll connect with potential interviewers.

I have a terrible habit of making a performance out of everything. That habit comes from insecurity. It will be important to just have a single iced tea, relax, and just answer the questions. A good interviewer will guide the conversation along the interviewee’s strengths.

POST INTERVIEW:

The interview went well. Being a former video professional, my presentation had a minimum of stammering, at least for my first author interview. I had a few false starts, but it’s my first time, and so I’ll keep expectations reasonable.

I’ll have the interview linked in a few days, hopefully!


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4 responses

20 04 2023
consensusnonsensus

I am SO STOKED! I absolutely loved “The Flesh Sutra” and have been very distressed at not being able to find a single copy anywhere for years. I had a chance to read it from “kindle unlimited” years ago, and have been wanting to recommend it to my reading group ever since … I look forward to this re-release with great anticipation!

20 04 2023
timwburke

I am stunned and touched. Thank you for your enthusiasm!

20 04 2023
timwburke

And you can buy it now! Or read it on Kindle Unlimited now!

21 04 2023
timwburke

May I use your comment? Also, I’d be glad to do a Zoom meeting with your book club.

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